August 01, 202604:00 pm To 04:30 pm
Marketing Research: The Key to Better Business Decisions
Learn how businesses use marketing research to understand customers, identify market opportunities, and make data-driven decisions that lead to growth and success.
Who Should Attend
- MBA and BBA aspirants and students
- Marketing and Business Management enthusiasts
- Entrepreneurs and startup founders
- Professionals interested in market analysis and consumer behavior
- Anyone looking to build a career in marketing and business strategy
What You'll Learn
- Why marketing research is essential for business success
- How companies collect and analyze customer insights
- Techniques for understanding consumer behavior and market trends
- Using research to develop effective marketing strategies
Key Topics Covered
- Fundamentals of Marketing Research
- Consumer Behavior & Market Segmentation
- Primary & Secondary Research Methods
- Data Collection, Analysis & Interpretation
- Turning Insights into Better Business Decisions
Career Opportunities
- Market Research Analyst
- Consumer Insights Analyst
- Brand Manager
- Marketing Strategist
- Business Consultant
