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Sales & Marketing

MBA in Marketing

MBA in Sales & Marketing

MBA ( 121.5 Credits )

Foundation and Language Courses : 8 Courses x 4.5 Credits = 36 Credits

  • ENG201 The Art of Conversation II
  • COM301 Business Communication
  • MGT201 Business Fundamentals
  • MTH201 Business Mathematics
  • OPS201 Prodiction and Operations Management
  • PHL201 Indian Ethos and Mindful Leadership
  • MGT203 Design Thinking
  • PSY202 The Science of Happiness

MBA Core Courses: 10 Courses x 4.5 Credits = 45 Credits

  • ACC501 Accounting for Managerial Decision Making
  • ENT501 Entrepreneurship and Venture Management
  • HRM501 Human Resource Management
  • FIN501 Corporate Finance
  • MGT501 International Business
  • MGT507 Business Transformation
  • MKT502 Strategic Business Marketing
  • QNT201 Qunatitative Methods for Decision Making
  • RES501 Marketing Research
  • COM302 Story Telling & Influencing
  • HRM502 Positive Organisational psychology

Marketing Specialization: 04 Courses x 4.5 Credits= 18 Credits

  • MKT601 Electronic Commerce: Business Models & Strategies
  • MKT602 Influencer Marketing
  • MKT605 Sales Force Management
  • MKT606 Marketing Analytics with Generated AI
  • RCT600 Recent Trends in Specialization
  • RCT601 Recent Trends in Specialization

Internship (Co-op) = 13.5 Credits

  • APT700 Capstone
  • INT600 Internship/Co-Op
  • COW501 Community Welfare
  • PCC301 Internship Readiness
  • PCC302 Placement Readiness

Professional Core Courses: 4 Certifications x 2 Credits and 2 Certification x 0.5 Credit = 09 Credits

  • PCC101 Skills for Lifelong Learning
  • PCT100 Advanced Excel/Word Training
  • TEC501 Data Visualization and Business Intelligence
  • PCT101 Digital Marketing
  • PCC103 Harvard Certification - Ethics at Work
  • PCC104 Positive Intelligence

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See more of the courses we offer by reviewing the full list of course offerings as a PDF.

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