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MARKETING

Entreprenuership

Executive MBA Marketing

Executive MBA ( 80.5 Credits )

Boutique Experience : 4 Courses x 4.5 Credits = 18 Credits

  • COM301 Business Communication
  • HUM201 Critical and Creative Thinking Skills
  • PHL201 Indian Ethos and Mindful Leadership
  • PSY202 The Science of Happiness

Professional Development Courses = 08 courses x 4.5 Credits = 36 Credits

  • ACC501 Accounting for Managerial Decision Making
  • ENT501 Entrepreneurship and Venture Management
  • ECO502 India and World Economy
  • HRM503 Strategic Human Resource Management
  • MGT508 Leadership Strategic Change
  • MKT502 Strategic Business Marketing
  • QNT501 Qantitative Methods and Tools
  • RES501 Research with Generated AI

Strategic Leadership Courses : 04 Courses x 4.5 Credits= 18 Credits

  • MKT601 Electronic Commerce: Business Models & Strategies
  • MKT602 Influencer Marketing
  • MKT605 Sales Force Management
  • MKT606 Marketing Analytics with Generated AI

Capstone/ Internship (Co-op) = 4.5 Credits

  • APT700 Applied Thesis

Professional Core Courses (PCC) Choose 2 : 2 Certifications x 2 credits = 04 Credits

  • PCT100 Advanced Excel/Word Training
  • PCT101 Digital Marketing Certification
  • TEC501 Data Visualization and Business Intelligence

Looking for a specific course?

See more of the courses we offer by reviewing the full list of course offerings as a PDF.

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