MARKETING

Executive MBA Marketing
Executive MBA ( 80.5 Credits )
Boutique Experience : 4 Courses x 4.5 Credits = 18 Credits
- COM-301 Business Communication
- HUM-101 Critical and Creative Thinking Skills
- PHL-201 Indian Ethos and Mindful Leadership
- PSY-202 Art of Being Happy
Professional Development Courses = 08 courses x 4.5 Credits = 36 Credits
- ACC-501 Accounting for Managerial Decision Making
- ENT-501 Entrepreneurship and Venture Management
- ECO-502 India and World Economy
- HRM-503 Strategic Human Resource Management
- HRM-504 Leading Strategic Change
- MKT-502 Strategic Business Marketing
- QNT-501 Qantitative Methods and Tools
- RES-501 Marketing Research with Generated AI
Strategic Leadership Courses : 04 Courses x 4.5 Credits= 18 Credits
- MKT-601 Electronic Commerce: Business Models & Strategies
- MKT-602 Influencer Marketing
- MKT-605 Sales Force Management
- MKT-606 Marketing Analytics with Generated AI
Capstone (Co-op) = 4.5 Credits
- APT-700 Applied Thesis
Professional Core Courses (PCC) Choose 2 : 2 Certifications x 2 credits = 04 Credits
- PCT-100 Advanced Excel/Word Training
- PCT-101 Digital Marketing Certification
- TEC-501 Data Visualization and Business Intelligence
Looking for a specific course?
See more of the courses we offer by reviewing the full list of course offerings as a PDF.